Builders Often Overlook Elevators in High-End Homes and That is a Mistake
If you’re constructing two-story (or taller) homes priced at $1 million or more, you’re already catering to the same demographic we do. However, many builders overlook a significant opportunity to enhance their projects—literally—with residential elevators.
At HECO understand that home elevators may seem like a specialized feature, leading to the assumption that only a limited pool of buyers would be interested. Yet, after years of collaborating with both homeowners and builders, it’s become evident that once buyers have the right information, they start recognizing the true benefits.
Why Elevators Are Often Ignored
If elevators haven’t been incorporated into your home designs, it’s likely because:
- You’re not offering them as an upgrade yet.
- You lack the support or expertise to confidently introduce them.
You’re not alone in this; many builders share this scenario. But the reality is, by not providing home elevators, you may be missing out on additional revenue and future value.
We have assisted numerous builders in integrating residential elevator options into their properties. Some opt to present them as upgrades, while others make them a standard luxury feature that distinguishes them from competitors.
Regardless, when we are involved early in the process, we significantly improve the chances that buyers will agree to invest in an elevator and feel good about that choice.
The Key to Promoting Elevators? Education.
Many homeowners choose against elevators simply because they only see the price tag without additional context. However, when buyers comprehend the lifestyle enhancements and long-term advantages, their attitudes shift dramatically.
When we engage with your clients, we guide them in understanding:
- Which elevator type is best suited for their home’s layout
- Why it contributes long-term value and functionality
- How it promotes safety, convenience, and peace of mind
Once homeowners realize that an elevator is not merely a luxury item—it also signifies accessibility, comfort, and the ability to age in place—they begin to envision its role in their lives.
Key Advantages of Incorporating Elevators into Your Builds
- Accessibility & Convenience: Perfect for family members with mobility issues or for transporting items between floors effortlessly.
- Aging in Place: For those building their forever home, an elevator guarantees comfort throughout the years.
- Safety: Elevators offer a safer alternative to stairs for children, seniors, or anyone with physical challenges.
- Effortlessly Move Heavy Items: From groceries to luggage and seasonal decorations—no more hauling items upstairs.
- Enhances Home Value: Upscale buyers view an elevator as a valuable amenity, not just a trend.
- Space-Saving Solutions: Modern shaftless elevators and innovative designs can help conserve space, especially in compact layouts.
Elevators Are Not a Passing Trend—They’re a Wise Investment
In our experience, homeowners who choose to install elevators are always satisfied with their decision. Once installed, the elevator becomes an integral part of their daily routine—something they depend on, appreciate, and proudly showcase.
Moreover, when we engage in a project, we remain involved until the end: from planning and quoting to installation and final walkthroughs. Your team won’t have to guess, and your buyers will enjoy a seamless, supported experience.
Let’s Discuss How Elevators Can Enhance Your Homes
If you’re interested in discovering how elevators can be integrated into your next custom build or development, we would be thrilled to meet you for lunch to discuss. We can review:
- How to plan with an elevator in mind
- Which models are appropriate for your typical build
- How to streamline the sales process with expert guidance
Incorporating residential elevators into your homes is more achievable than you may think—and your buyers will be grateful for your recommendations. If you would like to discuss how HECO can enhance your custom homes, contact us today. We can schedule a meet and great and show you why we are the most trusted residential home elevator installation company in Northeast Florida and Southern Georgia.